The big change

The design relaunch

CASE STUDY

THE RELAUNCH OF SARKÖZY

We move with the times. Also in terms of design. We have therefore decided to modernize our entire corporate design. Because we are not only setting trends in the area of sealants.

Another reason for the design relaunch is the generation change at SARKÖZY. Marion and Bela Sarközy are retiring and handing over the business to their daughter Lisa, who runs the business together with her husband.

A regional company that not only dares to do something new with its products, but also breaks new ground in terms of personnel and design.

FIRST STEPS

RELAUNCH OF THE OLD LOGO

UPDATING THE SHOP FITTINGS

LETTERS

DIRECT COMMUNICATION

In the design of our business stationery with letterhead and business card, we combine our many years of experience with our innivational approach. Because we keep an eye on the trends – worldwide.

THE SEAL OF QUALITY

SARKÖZY stands for quality. And that is exactly what our technical centre seal shows. Because we develop our sealants in-house – and you can see that in the durability of the products.

Made in Germany. This addition has stood for high product quality for many years. But that is not enough for us: our products are not only made in Germany, but made in Freigericht, at our production site.

OLD WEBSITE

WEBSITE-RELAUNCH

Bulky design and low recognition value.

NEW WEBSITE

CONVINCED

… with a modern look, customer-friendly page structure and unique interaction elements.

THE CORPORATE DESIGN BROCHURE

For more than 20 years, our products have been used safely and successfully all over the world, both nationally and internationally.

FROM OLD TO NEW

ADAPTATION TO CARTRIDGES

In order to express our global thinking also on our products, we have adapted the cartridges accordingly. They now combine experience, innovation and our creativity – made by SARKÖZY.

CONSISTENT PERCEPTION.

EXTERNAL PERCEPTION

For more than 20 years, our products have been used safely and successfully all over the world, both nationally and internationally. This is made clear by the consistent use of our corporate design across all media.

THIS IS SAR-COZY

BUSINESS CLOTHING

To give our employees the SARKÖZY look as well, we have adapted our business clothing to the new corporate design. Because our design is presented on the outside and lived on the inside.

EXPERIENCE COLOUR.

COLOUR CHECK

Our special extra for our customers is the colour check: It allows customers to compare the possible colours of the sealants directly with the objects to be grouted using their mobile phones. Because with SARKÖZY it becomes a joint width more colourful.

© shutterstock.com by CapturePB

ONE JOINT WIDTH MORE COLOURFUL

PICTURE WORLD

Colours that inspire. Our product promise is also underlined by the picture world we have chosen. We focus on the variety of colours that we also want to bring into the homes and business premises of our customers with our sealants.